Good News For Profit With Purpose

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Do you plan to launch a new business or do you have an existing business interested in going green? If so, read up on a new, social entrepreneur-friendly policy adopted in California (Not there? Take the idea to your local policymakers).

Two new classes of corporation — benefit corporations and flexible purpose corporations — could make it easier to do sustainable business while fulfilling the profit requirement of stakeholders. All this in exchange for better transparency and accountability, both of which the public demands more than ever today.